Visuals Are More Powerful Than Words
"It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the epoch of belief, it was the epoch of incredulity, it was the season of Light, it was the season of Darkness, it was the spring of hope, it was the winter of despair, we had everything before us, we had nothing before us, we were all going direct to Heaven, we were all going direct the other way- in short, the period was so far like the present period, that some of its noisiest authorities insisted on its being received, for good or for evil, in the superlative degree of comparison only."
And so opens a Tale of Two Cities by Charles Dickens. It's a moving passage and one of the most quoted paragraphs in the English language. However, compare it to this picture from a comic book educational text Marx for Beginners.
Which one gets the point across better? Work on your demonstrative exhibits so that they really tell your point of view and the get to the point of your case. As you can see from the picture above, it's worth the effort.
The days of throwing up a pictures and scribbling something on a few boards are long over, aren't they?
I would like to suggest that readers look at a recent entry I did for my Insurance Scrawl blog on preparing trial graphics. See www.insurancescrawl.com
There is a subject-matter tab specifically for trial if the trial-graphics entry gets pushed off the homepage.